FOR IMMEDIATE RELEASE

Unveiling the Exquisite Kalitva Product Catalog

Lana Raizen, a seasoned graphic designer, has unveiled a remarkable product catalog, "Kalitva," showcasing the diverse and exquisite collections of Russian cooking utensils. The catalog, presented at the international exhibition HouseHold 2018, offers a unique perspective on each collection, accentuating their individuality and superiority.

The catalog's main cover, crafted from 300g/m2 matt paper, features a cutting in the form of a frying pan, providing a glimpse of the vibrant collection photo within. The second cover, made of 250g/m2 glossy paper, boasts handles with a soft-touch lacquer finish, simulating the actual coverage. The interior pages, printed on 170g/m2 matt paper, beautifully present the collections from various angles, complemented by enticing food and herb imagery.

Measuring 210mm in width, 9mm in depth, and 250mm in height, the catalog opens with a detailed company overview and progresses to showcase premium and popular collections, culminating in a section dedicated to classic aluminum cookware. The comprehensive guide also includes care recommendations for each collection and a section for personal notes.

Lana Raizen's meticulous approach to this project involved extensive research and a professional photo shoot for each collection, ensuring an authentic representation of colors and textures. The catalog's design, predominantly in white and deep red, perfectly complements the dark and black collections, creating a visually striking presentation.

Lana Raizen, a prolific designer with over 12 years of experience, has received acclaim for her exceptional work, including the Bronze A' Design Award in 2019 for the Kalitva product catalog. Her ability to seamlessly blend art, science, and technology has resulted in an outstanding creation that enriches the culinary experience.

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