FOR IMMEDIATE RELEASE

30th Anniversary Celebration Visual Identity

manuela bonnet's vibrant visual identity for the 30th anniversary of Africolor Festival resonates with the contemporary Afro-beat electronic scene, capturing the festival's enduring impact. The typographical game creates a joyful rhythm, symbolizing the festival's continuous echo across time and borders.

The festival's visual identity, designed by manuela bonnet, is deployed across various print and digital platforms, including posters, brochures, flyers, and social media. The design process involved sketching on paper, followed by creative adaptation and composition testing on Adobe Illustrator. The resulting visuals were then realized using Illustrator and Indesign for different communication formats.

The design specifications include various print sizes for posters, subway posters, flyers, brochures, and kakemonos, as well as digital profiles and publications for social media. The project commenced in March 2019 and was completed in October, launching in Paris from November to December 2019 during the festival.

manuela bonnet's design for Africolor Festival is a testament to the festival's impact on contemporary African music creation. The typographic game and vibrant rhythm illustrate the festival's resonance in the bodies and minds of its audience, reflecting its voice in the music scene. The visual identity is impactful, colorful, and joyful, with contrasting red and green versions for the poster and consistent visual elements across all media.

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