/COMMUNICATION/newswire -- COMO, CO, ITALY -- THURSDAY, 14 NOVEMBER 2024, 23:35 UTC+1
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UNITED STATES OF AMERICA -- /COMMUNICATION/newswire -- Jul 21, 2021
Natasha Mozz presents the "Coach the Coaches" Football Guidebook, a revolutionary training program for 10-14 years old footballers, designed to transform raw text-heavy materials into clear instructions using infographics, and presented at the press conference in October 2016.
FOR IMMEDIATE RELEASE
Natasha Mozz, a renowned independent graphic designer and creative director based in New York, has unveiled the "Coach the Coaches" Football Guidebook, a groundbreaking training program for 10-14 years old footballers. The guidebook, developed in collaboration with Adidas, the German Football Association, and Russian Football Union, aims to assist football trainers in implementing the training program effectively in their everyday work.
The design inspiration for the guidebook stemmed from the complex structure of the content, with every visual tool strategically utilized to aid in the training sessions. The guidebook's unique properties lie in its use of infographics to replace text-heavy materials, making navigation through different sections effortless and transforming the training program into clear, visually engaging instructions.
The project commenced in January 2016 and culminated in the presentation of the guidebook at a press conference dedicated to the launch of the "Coach the Coaches" program in October 2016. The 300-page guidebook features a bold color palette to navigate through sections, and the football field grid serves as the underlying base for the visual style, ensuring a seamless and intuitive user experience.
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