/COMMUNICATION/newswire -- COMO, CO, ITALY -- FRIDAY, 15 NOVEMBER 2024, 02:05 UTC+1
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CHINA -- /COMMUNICATION/newswire -- Jul 21, 2019
Discover the captivating story behind the Forest Food Court's innovative wall art and branding, designed to balance the serious atmosphere of the office with delightful visuals, while avoiding being too childish.
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Forest Food Court, located in the office building designed by renowned architect Kuma Kengo in Beijing, has unveiled a remarkable 6m*150m wall art and branding concept designed by Jansword Zhu. The core concept of the architecture, "Forest in the city," inspired the delightful graphics and loose strokes that bring a relaxed, organic yet urban flow to the serious office building.
The sub-abstract illustration, realized using Ai software and sub-transparent glass foil, successfully balanced the office's atmosphere, infusing it with tropical sub-abstract illustrations to bring happiness to the city's long winter. The design, awarded the Silver A' Design Award in 2020, showcases outstanding expertise and innovation.
Jansword Zhu, along with the design team, including Sola Wang, Yuan Wang, Jinn Liu, Lam Lin, and the illustration by Jansword Zhu, overcame the challenge of creating a design that is not too childish while remaining vigorous and vivid. The project, which started in May 2019 and finished in August 2019, has received accolades for its exceptional creativity and professional excellence.
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CHINA -- /COMMUNICATION/newswire -- Oct 26, 2019
Pavomea Dessert Store, a Beijing-based artsy dessert brand, introduces its new branding concept, designed by Jansword Zhu, featuring a prism-inspired logo and panchromatic color scheme.
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