/COMMUNICATION/newswire -- COMO, CO, ITALY -- FRIDAY, 15 NOVEMBER 2024, 20:47 UTC+1
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HONG KONG (CHINA) -- /COMMUNICATION/newswire -- Sep 16, 2022
Marko Stanojevic introduces a rebellious and upbeat logo for Custom Hoodies, merging street culture with traditional tales, allowing users to create their own stories.
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Custom Hoodies, a Desktop-2-Garment web portal, proudly presents its new logo designed by Marko Stanojevic. The logo draws inspiration from the cultural significance of hoodies, blending street culture with traditional tales like Little Red Riding Hood and films like Rocky. The design aims to evoke a rebellious vibe and an upbeat energy, serving as a canvas for users to build their own stories.
The logo is a stylized representation of a tied string on a hoodie, taking the form of a stencil-graffiti friendly Little Red Riding Hood superhero symbol. It seeks to immediately resonate with users and establish a strong visual identity for the brand. The design encourages individuals to unleash their inner street artist and share their narratives through Custom Hoodies.
Incorporating elements of logos, symbols, and corporate identity, the logo embodies the values of freedom of expression, personal storytelling, and bold individuality. The project, completed in a timeframe of two weeks in Hong Kong SAR, reflects extensive research into the cultural significance of hoodies as a lifestyle symbol.
Marko Stanojevic's design for Custom Hoodies has been recognized with the Bronze A' Design Award in the Graphics, Illustration, and Visual Communication Design category. This prestigious accolade celebrates the design's creativity, resourcefulness, and contribution to enhancing the quality of life.
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