/COMMUNICATION/newswire -- COMO, CO, ITALY -- SATURDAY, 26 JULY 2025, 23:44 UTC+1
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CHINA -- /COMMUNICATION/newswire -- Jul 14, 2023
The 2022 CZBank Youth Speech Contest introduces a groundbreaking visual concept, combining tradition with innovation to captivate young participants and audiences alike.
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Kan Zhao, the Design Director at Hangzhou Big Soundwave Culture Creative Co., Ltd., has unveiled a visually striking concept for the 2022 CZBank Youth Speech Contest. The design seamlessly blends the metaphorical representation of cultural heritage with the modernity of a speech microphone, symbolizing the transmission of speeches and the absorption of cultural nutrients by tree roots. This innovative approach effectively captures the attention of young people, aligning with CZBank's strategic focus on engaging a youthful customer base.
The Youth Speech Contest of CZBank is an annual cultural event with a theme centered around "Inheriting Culture Like Roots, Creating a Better Future." The challenge was to create a solution that resonates with young participants, and Kan Zhao's design concept successfully intertwines the speech microphone with the roots of a tree in a 3D line form, delivering a visually compelling representation that echoes the contest's theme.
The project, which commenced in April 2022 and was completed in June 2022, has garnered recognition for its positive exploration in the realm of banking speech event visuals. The design extends beyond the main visual, encompassing event posters, speech venue adaptations, and outdoor promotions to ensure a visually appealing experience across various media and platforms.
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CHINA -- /COMMUNICATION/newswire -- Jul 15, 2023
Jingting Mountain Scenic Area introduces a new brand identity designed by Kan Zhao, offering visitors a unique cultural exploration through painting, officially launched in Xuancheng, Anhui Province, in March 2023.
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Academic GraphicCHINA -- /COMMUNICATION/newswire -- Oct 23, 2023
Kan Zhao's artwork inspired by the unique bridge in Taishun, symbolizing the connection between tradition and the future, is set to transform the 2022 Zhejiang Taishun County Cultural and Creative Design Competition.
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Academic GraphicCHINA -- /COMMUNICATION/newswire -- Sep 24, 2024
Kan Zhao has unveiled the new brand identity and packaging for Tiantai Huangcha, a specialty yellow tea from Tiantai County, Zhejiang, blending Zen Buddhist culture with modern design. Officially released in May 2024, the project has been recognized with a Silver A' Design Award for its unique symbolism, sustainable materials, and cultural storytelling, setting a new benchmark in tea branding.
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Academic GraphicCHINA -- /COMMUNICATION/newswire -- Aug 23, 2024
Kan Zhao's brand identity for the Haiyan Smart Home Competition, completed in Hangzhou and unveiled in September 2023, has earned the Bronze A' Design Award for its unique integration of technology and home transformation, setting a new standard for visual communication in the smart home industry.
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Academic GraphicCHINA -- /COMMUNICATION/newswire -- Nov 11, 2024
Hangzhou-based designer Kan Zhao has unveiled the new brand identity for Taishun City, officially launched in February 2023, which has just been awarded the Bronze A' Design Award 2025 for its innovative use of whitespace, flexible visual elements, and sustainable materials, setting a new benchmark in urban branding.
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