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Grovehood Collective Sets New Standard in Olive Oil Branding with Award-Winning Design

Grovehood Collective, designed by Cansu Dagbagli Ferreira, has been recognized with the prestigious Silver A' Design Award in 2025, celebrating its exceptional approach to olive oil branding. The project, completed between October 2024 and February 2025, introduces the Netherlands' first transparent extra virgin olive oil brand, distinguished by its fusion of vintage Mediterranean aesthetics and contemporary minimalism. The brand's visual identity is inspired by the traditions of olive oil harvest, symbolized by an olive encircled by orbits-an homage to the families whose lives revolve around this cherished fruit.

What sets Grovehood Collective apart is its commitment to transparency, authenticity, and craftsmanship. The brand sources its olive oil from earth-friendly, family-run farms across Europe, ensuring high quality, early harvest, and single estate production. The packaging features custom-cut labels with refined typography and a color palette drawn from nature, echoing the golden hues of olive oil and the lush greens of Mediterranean groves. Each variant is distinguished by earthy yet vibrant colors, while the bottle's unique, wine-inspired design and premium materials reinforce the product's exclusivity and traceability.

The design process involved extensive research and creative problem-solving, particularly in adapting label layouts to the bottle's distinctive shape and ensuring consistent color matching across different packaging materials. Grovehood Collective's visual identity not only highlights the product's superior quality but also tells the story of its origins, inviting consumers to explore the rich journey from grove to table. The Silver A' Design Award recognizes Grovehood Collective as a benchmark for innovation and excellence in branding, setting a new standard for gourmet olive oil in Europe.

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